The latest news and insight

Updates on Indigo research projects, latest industry insights and other updates on the arts, culture and heritage world.

Arts marketing: Be Bold, Be Brave

1 August 2023

Guest blog: Sherin Sara Alex shares her reflections on the 2023 AMA conference after attending with an Indigo Share bursary

AMA Conference 2023: Five Takeaways

18 July 2023

Our Associate Director Flo Carr shares her five takeaways from this year's AMA conference in Leeds.

Helping a Scottish orchestra understand its audiences and plan for growth

15 June 2023

How the Dunedin Consort team are using a newfound understanding of their audiences

AMA Conference Bursary: applications open

9 May 2023

Indigo Share is fully funding a place at the AMA Conference 2023 for someone in an audience insight or data role.

Katy Raines presents on the future of audience loyalty at Spektrix event

22 March 2023

Inflation, Epidemics and Audience Loyalty: Arts Marketing in 2023 – what does the future of loyalty look like for cultural organisations and their audiences.

New membership engagement framework delivered for the national body for amateur theatre

8 March 2023

NODA supports and inspires more than 2,000 amateur groups across the UK and Ireland.

Creating a new Audience Development Plan for Falmouth University’s Arts Centre

3 March 2023

Balancing the needs of two distinct audience groups.

Evaluating large-scale cultural events; what are we learning?

18 January 2023

Katy Raines and Prof Jonothan Neelands, Warwick Business School shares what we are learning through evaluation.

Birmingham Commonwealth Games 2022: Festival 2022 Evaluation

17 January 2023

Conducting a comprehensive evaluation of the Festival, examining its reach, impact, and legacy.

Indigo appoints Kerry Radden and Flo Carr as Associate Directors

2 December 2022

We have announced two new Associate Directors, who will work alongside CEO & Founder Katy Raines.